Chef Ryan Prentiss & Walter Apfelbaum: "Prime + Proper: Sustainability In [...]" | Talks at Google

Executive Chef Ryan Prentiss and Master Butcher Walter Apfelbaum of Detroit's Prime + Proper discuss their vision for reviving the American steakhouse, integrating beef sustainability into their plan. They also outline their business philosophy, centered on five core 'Prime Values'.

These values include meticulous attention to detail, enlightened hospitality for all, taking ownership with pride, a commitment to continuous learning and teaching, and unwavering belief in their words and actions. The discussion was moderated by Jason Andreas.