Generally innovation in the context of sustainability focuses on the conversations around the role of innovation by business leaders who advocate the development of sound business models to encourage investment in new products and services. Many products, but not all, are focused on renewable energy, another EarthSayers.tv Special Collection.
This collection addresses other emerging markets in diverse industries ranging from agriculture to information technology to biotechnology as well as beauty and wellness. Sustainability calls on us to consider innovation more broadly to include not just the technical, but the social and environmental as well. Innovation may be found in conversations around ethical sourcing, social innovation, and in the role of the social entrepreneur.
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Innovation and Sustainability by Joel Makower of GreenBiz |
Joel Makower provided the keynote address that evening and gave insight and inspiration about how companies — and their customers and stakeholders — are shifting their view of how sustainability fits in the business agenda. Sustainable business has come a long way, from "doing well by doing good" and "doing the right thing" to addressing risk, increasing resilience in a dynamic world, and serving as a platform for innovation. At the same time, a convergence of technologies is enabling companies and industries to accelerate efficiencies while creating new products and services. Published on Sep 4, 2013 On Thursday, June 6, 2013, Partners in Project Green held its Annual General Meeting launching the successes made by businesses in the Pearson Eco-Business Zone for 2012 and the new direction of Partners in Project Green since the completion of the Strategy Update.
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EarthSayer Joel Makower |