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The Circular Economy

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The Ellen MacArthur Foundation is an independent charity with the aim of inspiring a generation to re-think, re-design & build a positive future through the vision of a circular economy. Ellen MacArthur founded the Foundation to better understand how on land too we rely on finite resources in the form of materials, energy and water after her experiences as a world class sailor having sailed over 26,000 miles to become the fastest person to circumnavigate the globe single-handed.

The Circular Economy 100 is a global platform bringing together leading companies, emerging innovators and regions to accelerate the transition to a circular economy over a 1000-day (3 year) period. The Annual Summit was held Wednesday 19 June 2013.

Ellen MacArthur Foundation

Curated by earthsayer

"89% of people WANT to live a sustainable lifestyle, 29% actually follow through"

The latest episode of the Circular Economy Show explores how businesses can market circular propositions in a changing world. Host Pippa speaks with Jonathan Hall, Managing Partner at Kantar’s Sustainable Transformation Practice, and Amanda Gandolfo, Head of Brands at bike subscription service Swapfiets, to tackle these marketing challenges and opportunities.

The Ellen MacArthur Foundation, an international charity, develops and promotes the circular economy concept. This model, driven by design, aims to eliminate waste and pollution, circulate products and materials, and regenerate nature. Discover more about their work at www.ellenmacarthurfoundation.org.

EarthSayer Jonathan Hall

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